The Targeted Group - Consultants
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The Targeted Group's consultants are proven experts with decades of experience making strategic decisions that have produced significant results. Our consultants are knowledgeable and experienced professionals from diverse educational and employment backgrounds. With great passion for their work, our consultants are committed to providing expert services and solutions to help our clients succeed.
Put a proven expert to work for your company. To speak with a consultant who has relevant experience in your industry, please contact us.
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Richard Brasser @RichardBrasser
With over 10 years of experience in the interactive media world, Richard Brasser has become one of the leading experts in social media and online marketing. As an acclaimed presenter, author and thought leader, Richard has been a speaker at the Inc. 500 Conference, is a member of the Social Media Task Force for NASDAQ and is the Social Media Advisor for the 2009 Mayoral candidate for Charlotte, NC. In addition, Richard’s executive acumen has been recognized as the Charlotte Entrepreneur of the Year in 2003, Business Person of the Year by the NRCC, honored as a “Face of Entrepreneurism” by Inc. magazine, and a recipient of the National Leadership Award by the Business Advisory Council.
Having a special aptitude for spotting trends, managing growth and creating transformation, Richard continues to be at the leading edge of marketing strategy and communication. As a serial entrepreneur, Richard has created several successful businesses that range from an exclusive business club to an angel/private equity investment firm.
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Greg Gentner @DoubleG4
Having worked with some of the nation’s leading brands, Greg Gentner understands and can communicate the essential steps for creating social media strategies that align directly with overall business objectives. Greg is responsible for the successful activation and execution of social media solutions for corporate clients. His wealth of experience has helped him become an expert in the operational aspects of social networking, while his financial background and analytical skills help clients determine tangible metrics to achieve maximum success.
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Kristen Galli @KristenGalli
Kristen Galli is a social media expert in the fields of social media strategy and consulting, online community management, social media management software, content strategy and digital marketing. Having led social media workshops across the country, Kristen has helped hundreds of small businesses initiate social media campaigns, providing tangible strategies to leverage the most popular social networking tools in corporate environments.
As the Senior Social Media Strategist at The Targeted Group, Kristen is the key contact for social media strategy consultation, design and implementation. Kristen blends traditional marketing with cutting-edge social media strategies to provide the most effective solutions for clients nationwide.
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Patrick Shaw
Patrick Shaw has over 15 years of consulting experience with Fortune 500 companies spanning the financial services, travel, and telecommunications industries. He has led strategy and project engagements with many leading institutions in both North America and Europe. For the past three years Patrick has been the lead Strategy Consultant for one of the world's largest Internet banking groups. Patrick holds a Master of Science Degree from the University of Virginia in Systems Engineering.
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Jerry Tylman
Jerry Tylman has 20 years of financial services consulting experience. He has led strategy and project engagements at many leading financial institutions in North America. Prior to founding Greenway Solutions, Jerry was a Founder and CEO of Vicious Systems, a 65 person professional services firm that provided Web Technology and CRM services to Fortune 500 companies. From 1986 - 1998 he was a Vice President at American Management Systems where he managed the firm's Interactive Services Practice.
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Theresa Payton
Theresa Payton is a specialist at creating innovative solutions to protecting, retaining, and caring for critical information assets, proactive planning for security issues and business problems. Theresa was the Chief Information Officer for President George W. Bush. Payton was honored with the 2009 Charlotte Women in Business award from the Charlotte Business Journal. She is a former recipient of other regional awards including Charlotte's 40 Under 40, Five Outstanding North Carolinians, Ten Outstanding Young Charlotteans, and Charlotte's Woman of the Year.
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Nick Panayi
Nick Panayi is a Marketing and Strategic Planning executive with 19 years experience and a diverse background in technology-related industries. His business travels brought Nick from his beginnings as a product manager for a pioneering online services startup in the early 90s, to Compaq Computers for 8 years in a variety of Marketing, Strategic Planning and Corporate Development roles, and finally to Avaya where he spent 8 years in executive-level Strategic Planning and Marketing positions.
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Caitlin McCabe
Caitlin McCabe helps both marketing agencies and direct clients enter the social media space by strategizing completely customized campaigns that entail all facets of a marketing program – from initial social mapping to detailed ROI reporting upon completion. The grassroots information she is able to garner through proprietary processes serves clients with insights that they have been able to apply to both their social media efforts and their traditional media practices.
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